Marketing Specialist (PPC Specialist)
We are a growing e-commerce company operating across multiple markets and sales channels. We are looking for someone to join our marketing team who will be responsible for driving sales growth through paid and organic marketing activities. We are looking for someone who can not only launch an ad campaign, but above all analyze its results, understand the impact of marketing on sales, and draw concrete business insights from data.
Who we're looking for
We are looking for an analytical, independent, and results-oriented person. Professional experience is not required. If you can work with data, draw conclusions from it, and learn quickly — we are also happy to speak with people who are just starting their journey in performance marketing and e-commerce.
Responsibilities
- Creating, running, and optimizing ad campaigns in Google Ads (Performance Max, Search, and Shopping),
- Managing ad campaigns and offer promotions on marketplace platforms (Allegro, Empik, Erli, eMAG, Amazon),
- Analyzing campaign results and optimizing them for sales, costs, and profitability based on key performance indicators (ROAS, cost per conversion, revenue, margin),
- Testing new solutions — ads, target audiences, products, and campaign strategies.
- Preparing and implementing vouchers, discount codes, and other promotional mechanisms,
- Optimizing product visibility and supporting sales growth.
Requirements
- Logical, analytical approach to problem-solving,
- Ability to analyze data, draw conclusions, and evaluate whether a given marketing activity brings real value to the company,
- Ability to use AI tools to automate tasks, analyze data, and draw insights faster.
- Understanding the relationship between advertising costs, sales, revenue, margin, and profitability.
Nice to have
- Knowledge of Google Ads, Google Merchant Center, and product feeds,
- Experience working with marketplaces, in particular Allegro, Empik, Erli, eMAG, or Amazon,
- Knowledge of analytics and reporting tools (e.g., Google Analytics),
- Experience in optimizing advertising campaigns.
- Proficiency in foreign languages (English, French, German, Czech)
What we offer
- Real impact on results — your campaign and budget decisions will be visible in sales, not drowned in corporate processes,
- Work across multiple markets and sales channels simultaneously — from Google Ads to marketplaces — a broad view of e-commerce, not a single narrow segment,
- Onboarding under the guidance of an experienced mentor who will actually teach you marketing — rather than leaving you with documentation and good luck wishes,
- Flexible cooperation model and individually tailored conditions — we will match them to what you can do and what you are looking for.
Offer details
Location
Poznań
Work schedule
Full-time
Contract type
Employment contract
Salary
6 500 – 7 500 PLN gross / month